Government Agency Redesign

NSA/CSS

National Security Agency/Central Security Service

Overview

Create a more user-friendly and accessible website for U.S. citizens and residents, members of the media, foreign governments and organizations, and scholars and researchers. Improve the overall visual design of the website.

Solution

The NSA website is difficult to navigate and lacks a clear hierarchy of information. Its design is outdated and does not reflect the NSA's modern image.

Challenge

The National Security Agency/Central Security Service (NSA/CSS) is a United States government intelligence agency responsible for global monitoring, collection, and analysis of foreign communications and information.

Tools

Role

Background

Figma

Miro

Product Designer

Overview

Background

The National Security Agency/Central Security Service (NSA/CSS) is a United States government intelligence agency responsible for global monitoring, collection, and analysis of foreign communications and information.

Challenge

The NSA website is difficult to navigate and lacks a clear hierarchy of information. Its design is outdated and does not reflect the NSA's modern image.

Solution

Create a more user-friendly and accessible website for U.S. citizens and residents, members of the media, foreign governments and organizations, and scholars and researchers. Improve the overall visual design of the website.

Role

Product Designer

Tools

Figma

Miro

User Interface Analysis

User Interface Analysis

I devised a user testing plan to determine my objectives for the research and specify the various techniques to be used.

User Test Objectives

User Test Objectives

  1. Do users find the website easy to use?


  2. Determine whether users are able to find information on the website successfully.


  3. To examine what areas of the site’s navigation and design need to be improved.

User Testing

User Testing

Users were prompted with a scenario of navigating through the NSA website and looking for information on cybersecurity news, articles, and job availability. A total of five participants were gathered.

Users were given the following three tasks to achieve:


  • Search for overview of NSA Cybersecurity


  • Search for Cybersecurity Publication


  • Search for careers in Cybersecurity

User Interview Results

User Interview Results

From user tests, notes were taken and organized into sticky notes to capture analysis of findings and map out paint points. Four sections were categorized by frequency of responses of high to low from users.

Feature Prioritization Matrix

Feature Prioritization Matrix

The sticky notes were narrowed down and separated into a 2x2 prioritization matrix to better understand where to focus on the redesign.


High Priority for User and Website:


  • Clicked on About in Navigation Bar

  • Found website design outdated

  • List of About in Navigation Bar is too long


Low Priority for User and High Priority for Website:


  • Website difficult to see

  • Glitch in hover function when going to About from Navigation Bar

  • Taken to different page before being directed to page when clicking on link

Usability and Heuristic Issues

Screenshots of the NSA Website were taken to annotate usability heuristic issues, accessibility issues, user errors, and pain points collected from user testing.

User Persona

Evan Minsky was created from observations made during user interviews. He represents a better understanding of the user’s traits, goals, pain points, and solutions. Evan acts as a reference point, prioritizing design decisions that are user-centered.

Information Architecture

Information Architecture

Problem Statement

Problem Statement

Users go to the NSA website to find information efficiently. Users have reported that the NSA website's background pages were dim and that texts didn't show clearly. There was a lack of consistent design, font, and colors. The website has a lot of information and data where the navigation was difficult for users to find relevant information as headers were clustered and there were numerous links to different pages.

Sitemap

Sitemap

A sitemap was built to represent a blueprint for the redesigned NSA website with an organized and intuitive navigation. This map visualizes links between pages and how users will navigate from one section to another to find the information they need.

Responsive Design

Responsive Design

Low-Fidelity Wireframes

Low-Fidelity Wireframes

Desktop and mobile sketches were created to form the structure and functionality of the NSA website. The focus was on the information architecture and how users would navigate through the website.

Interaction Design

Interaction Design

Mid-Fidelity Wireframes

The sketches and navigation were wireframed for usability testing.

Usability Tests

Usability tests was conducted for desktop and mobile prototypes to observe and improve how users navigated through the mid-fidelity prototype. Participants were given a scenario along with the following tasks:


  1. Go to About section from Navigation Menu


  1. Go to News Publication: NSA Launches 10th Annual Codebreaker Challenge for 2022 in News & Highlights


  1. Go to NSA.GOV on the Footer Navigation

Iterations

Iterations were applied based on user feedback.

  1. Adding Scroll Up

Users reported that they wanted to easily get to the top of the page.

For enhanced usability, I added a scroll-to-top button at the bottom of the page. Users are able to click on the scroll-to-top button to automatically scroll to the top of the page without manually swiping up. To indicate the scroll-to-top button's action, pressing the scroll-to-top button triggers a back to top text.

  1. Adding Scroll Up

Users reported that they wanted to easily get to the top of the page.

For enhanced usability, I added a scroll-to-top button at the bottom of the page. Users are able to click on the scroll-to-top button to automatically scroll to the top of the page without manually swiping up. To indicate the scroll-to-top button's action, pressing the scroll-to-top button triggers a back to top text.

  1. Adding Description

Users preferred to preview a news article with a description.

Clicking on a new link from News & Highlights would take users directly to the page. For improved accessibility, I incorporated a brief description of the news article. When clicking the new article image, users are taken to the page. When pressing the new article title, users get a glimpse of the news article.

  1. Adding Description

Users preferred to preview a news article with a description.

Clicking on a new link from News & Highlights would take users directly to the page. For improved accessibility, I incorporated a brief description of the news article. When clicking the new article image, users are taken to the page. When pressing the new article title, users get a glimpse of the news article.

Style Tile

A style tile was put together with key design elements in the UI. Throughout the process of redesigning the NSA website, it was evident that the original website was outdated and that there needed to be some improvements with the site’s navigation and layout but it was important to maintain brand image and visual branding. A main design choice was having blue as the brand style. While browsing for designs, I noticed the color blue ranging from dark tones to light tones blending well together with images that included graphic patterns of lights and wires, computer screens, and security systems. There was also glowing blue tones that added a cyber-esque tone and I decided to incorporate imagery with glowing blue tones to have a clear understanding and depiction of the NSA and its purpose.

High-Fidelity Wireframes

From iterations, I modified the wireframes with enhanced features. With NSA's branding defined, I encompassed their identity into final prototypes.

View the desktop prototype below or click here to view it in Figma.

View the mobile prototype below or click here to view it in Figma.

  1. Continue generating data and feedback from user experience to create more engaging and effective user experiences.


  1. Iterate from additional testing on design's usability.


  1. Expand pages on website from navigation menu.

Next Steps:

By conducting user research and gathering feedback from usability tests, I was able to pinpoint and address key pain points from the original website design. The redesigned website addressed these issues of implementing a menu system with categorized drop-down lists to streamline user access to desired information, reorganizing the information architecture to place essential content on the homepage, reducing the need for extensive navigation for core user tasks, and gearing towards a more user-centered design, polishing the overall accessibility, and usability, and design of the NSA website. From this case study, I was able to demonstrate the importance of implementing user experience in website design and the impact it can have on the success of redesigning the website.

Reflection

By conducting user research and gathering feedback from usability tests, I was able to pinpoint and address key pain points from the original website design. The redesigned website addressed these issues of implementing a menu system with categorized drop-down lists to streamline user access to desired information, reorganizing the information architecture to place essential content on the homepage, reducing the need for extensive navigation for core user tasks, and gearing towards a more user-centered design, polishing the overall accessibility, and usability, and design of the NSA website. From this case study, I was able to demonstrate the importance of implementing user experience in website design and the impact it can have on the success of redesigning the website.

Next Steps:

  1. Continue generating data and feedback from user experience to create more engaging and effective user experiences.


  1. Iterate from additional testing on design's usability.


  1. Expand pages on website from navigation menu.

Reflection

National Security Agency/Central Security Service

NSA/CSS

Government Agency Redesign